On 3/12/06, Steve Hubbell <usagigoya at hotmail.com> wrote: > >From: <mtiller at ntlworld.com> > >Not only production costs, but 100% of the sale price goes to the Publisher > >whereas with dead tree versions, the standard markup for the store selling > >the book is over 100%. > > Actually, standard (or conventional non-discounting) independent bookstores > attempt to stay in business with a gross profit margin of less than 45% per > title, That may not be "over 100%" markup, but it's pretty close to 80%. Not a slur on booksellers, but there's obviously a lot more left over for the publisher and author when you cut an 80% markup out of the middle. Max Wilson -- Be pretty if you are, Be witty if you can, But be cheerful if it kills you.