Favourite Monty Python

Fri Mar 21 15:25:06 PST 2003

On Fri, 21 Mar 2003 15:12:22 -0800 (PST), you wrote:

>Chris Olson - SunPS writes:
>  > logos are pieces of cororate art designed to make you quickly recognize
>  > a company or product.
>  Anyone know the etymology of this word (logo)?
>  I'm curious, as I'd first guess the (Greek?) "logos" (science, study),
>  but that doesn't make sense....
>"logos" also means "word".  My estimation is that the name of the
>company was stylized in a recognizable manner.  Now "logo" comes to
>mean any identifying sigil or icon.  More semantic drift... what fun.

Actually, it drifted from logotype:

Main Entry: logo·type 
Pronunciation: 'lo-g&-"tIp, 'lä-
Function: noun
Date: circa 1816
1 : a single piece of type or a single plate faced with a term (as the
name of a newspaper or a trademark)
2 : an identifying symbol (as for advertising)



"To announce that there must be no criticism of the president, 
or that we are to stand by the president, right or wrong, is 
not only unpatriotic and servile, but is morally treasonable 
to the American Public."               -- Theodore Roosevelt